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Regional Spotlight

Some travel trends are universal, but costs, risk and AI affect your travel programme differently in each region.

EMEA

Average hotel room rate
US$226
-2%
Booking behaviour
40%+
bookings go direct

EMEA has real room to negotiate right now - hotel costs are easing (-2%) and the air market is softening too. The catch is behaviour: more than 40% of bookings now go direct, skipping the company's travel programme completely.

Viewing through: Cost & supplier strategy

Those are just the headlines. Download the full report for more regional trends and data points.

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Four key trends shaping 2027

Stand-out numbers from FCM Consulting's specialists. Tap any card for commentary from Jo Lloyd, Felicity Burke, Ashley Gutermuth and Juan Antonio Iglesias.